Rule by rule
| Rule | Shopify says | From the tool |
|---|---|---|
| Shape | No set ratio. Use the same one for all your main images so they display at the same size.1 | 1:1 |
| Size | Up to 5,000 × 5,000 pixels or 25 megapixels. 2,048 × 2,048 usually displays best for squares.1 | 1024 × 1024Smaller than the 2,048 × 2,048 Shopify suggests. |
| File | PNG is best for most product images, then JPEG. TIFF, BMP, GIF, SVG, HEIC and WebP are also accepted. Under 20 MB.1 | JPG under 500 KB |
Shopify’s product media page gives no minimum size, no background color and no limit on how many images a product can have.1
Still yours to check
The tool cannot retake a photo. These rules depend on the picture you start with.
- Pick one ratio and use it for every main image, so they all display at the same size.1
- Each variant takes one assigned image. Extra views of a variant go in the product’s media gallery.2
- Compressing first is not needed. Shopify says images do not have to be compressed before you upload them.3
Sources
Checked on 2 November 2026. Marketplaces change their rules. If a line here is out of date, write to hello@luckybagai.com.
